Concepts, Crafted into Reality.
A small Kansas City studio building thoughtful brands and websites for the people behind every kind of business, no matter the size.
Meet the founder
Hi, I’m Halley. I build personalized brands from the ground up.
I’m a marketing strategist who loves bringing ideas to life through creativity, honest storytelling, and a real plan behind it. I grew up in a small town in central Kansas, which taught me one thing early: good marketing starts with actually understanding people.
I am a graduate of the University of Kansas Business School with a degree in Marketing. Over the past six years, I have partnered with a wide range of organizations, from emerging startups to established global enterprises, through internships, freelance engagements, and full-time roles. Each experience has shaped how I help brands develop a confident, intentional, and lasting presence. McGrann Marketing Group is the culmination of that journey. It is a creative practice built for founders who value thoughtful detail and want a business that feels truly aligned with their brand.
“ Effective marketing doesn’t have to be loud, it just has to be clear. H.M.
What I do
Four elements.
One brand that’s truly yours.
From strategy to branding, content to web design, every element is built to work together. This creates a cohesive brand experience that feels authentically you.
Brand Direction
Before the logo, before the website. We figure out what your brand is really about. Who it’s for, how it sounds, and where it fits. The thinking that shapes everything that comes after.
- Positioning & strategy
- Brand voice & messaging
- Audience & competitor mapping
- Naming support
Visual Identity
The look and feel of your brand. Logos, color, type, and the small details that make people remember you. A system that works everywhere, on a screen or in someone’s hand.
- Primary & alternate logos
- Colour & type systems
- Brand styling guide
- Collateral & print
Website Planning
The map before the build. We work out what pages you need, how people move through them, and what each one is really there to do. Nothing on your site by accident.
- Sitemap & information architecture
- User flow mapping
- Wireframes & content strategy
- SEO foundations
Website Design
The site that actually goes live. Designed to feel like your brand, easy to use on any phone or screen, and built to turn quiet visitors into the people who actually reach out.
- Custom interface design
- Mobile & responsive
- Animation & interaction
- Launch & handoff
How we’ll work together
A process that feels like a partnership.
Steady communication, honest timelines, and a clear path from our first call to launch day. You’ll always know where we are and what’s coming next, with no surprises at the end.
-
01
A First Conversation
A free 30-minute call to learn about your business, where you’re headed, and what you’re looking for. Obligation-free and straightforward, an initial conversation.
Free · 30 min -
02
Strategy & Proposal
You’ll receive a clear, detailed proposal outlining scope, timeline, and pricing. Everything is transparent and in writing so we start aligned from day one.
Within 48 hours -
03
Onboarding
A welcome kit and a clear roadmap for what’s ahead. You’ll always know what’s happening, what’s next, and where things stand throughout the process.
Day one -
04
Design & Collaboration
This is where it comes to life. I design, you provide feedback, and we refine together. All collaboration is clearly communicated to ensure alignment at every stage.
2 – 5 weeks -
05
Review & Refinement
A final pass through every detail together, refining and adjusting until everything feels right and ready to move forward.
Final pass -
06
Launch & Handoff
You receive all final files, full ownership of your assets, and a walkthrough on how to use everything confidently. Your brand is ready, now it’s yours to run with. Ongoing website and brand management plans are available too, if you’d like continued support.
Launch day
Investment
Pick the plan
that fits where you are.
Flat-rate pricing, written down up front. Every package is real, lasting work, and the proposal in your inbox will match exactly what you see here.
Brand Launch
A clean, professional starting point. Everything you need to launch your brand without paying for things you don’t need yet.
- 1 Primary logo design
- 1 Alternate logo design
- Standard font & colour guide
- Standard styling guide
- 1 Brand collateral piece
- All file formats (Vector / AI / EPS)
- Up to 2 rounds of revisions
New businesses building from the ground up who want a real foundation, without paying for extras they don’t need yet.
Brand Build
For businesses ready to settle into a strong, cohesive look, one that builds trust quickly and grows alongside you.
- 1 Primary logo design
- 2 Alternate logo designs
- Detailed font & colour guide
- Detailed styling guide
- 2 Brand collateral pieces
- All file formats (Vector / AI / EPS)
- Up to 4 rounds of revisions
New brands or established ones ready for a refresh that finally reflects where they are today.
Brand Scale
For established businesses ready to step up. A complete identity system that feels sharp, consistent, and built for the long haul.
- 1 Primary logo design
- 3 Alternate logo designs
- Comprehensive font & colour guide
- Comprehensive styling guide
- 3 Brand collateral pieces
- All file formats (Vector / AI / EPS)
- Up to 5 rounds of revisions
Established teams who want sharper positioning and a brand system built to hold up as they grow.
Website Launch
A clean, professional site that gets your business online and working for you from day one.
- Up to 6 pages
- Mobile-responsive design
- Basic SEO setup
- Blog setup & styling
- Professional copywriting
Established brands that need a polished website to start turning visitors into clients.
Website Build
A fully custom site, designed with strategy first. Built to grow alongside your brand and turn the right visitors into long-term clients.
- Up to 10 pages
- Mobile-responsive design
- Advanced SEO setup
- Blog setup & styling
- Professional copywriting
- Contact & booking forms
- Google Analytics integration
Growing businesses that want a custom, strategy-led site that positions them as a leader in their space.
Website Scale
A premium, full-scale online presence for businesses ready to take real space in their market.
- Unlimited pages
- E-commerce integration
- Comprehensive SEO strategy
- Custom animations & interactions
- Professional copywriting
- Email marketing set up
Established teams ready for a full digital lift, with everything they need to compete at the top of their market.
Foundation
A complete brand identity and a professional website, built to work together as one cohesive system from launch day.
- 1 Primary logo design
- 1 Alternate logo design
- Font & colour guide
- Standard brand styling guide
- Up to 6 website pages
- Mobile-responsive design
- Basic SEO setup
- Professional copywriting
- Up to 3 rounds of revisions
Startup brands launching with confident positioning and a website that feels cohesive from day one.
Complete
Everything you need to make a real impact. A full brand system paired with a strategic, custom-designed website built to convert.
- 1 Primary logo design
- 2 Alternate logo designs
- Detailed font & colour guide
- Detailed brand styling guide
- 2 Brand collateral pieces
- Up to 10 website pages
- Mobile-responsive design
- Advanced SEO setup
- Contact & booking forms
- Professional copywriting
- Up to 5 rounds of revisions
Growing businesses that want a premium, unified brand and website system that positions them as a leader.
Premium
The full-scale solution. A comprehensive identity system, a premium website with advanced features, and everything you need to lead your market.
- 1 Primary logo design
- 3 Alternate logo designs
- Comprehensive font & colour guide
- Comprehensive styling guide
- 3 Brand collateral pieces
- Unlimited website pages
- E-commerce integration
- Comprehensive SEO strategy
- Custom animations & interactions
- Email marketing set up
- Professional copywriting
- Up to 7 rounds of revisions
Established teams ready for a complete identity and digital overhaul with everything needed to scale confidently.
Common questions
Things people
ask before reaching out.
If your question isn’t here, the first conversation is the perfect place to ask it. Schedule a free 30-minute call and we’ll talk through what your business needs.
01 How does pricing actually work?
Every project starts with a flat-rate package. What you see on the pricing page is what you pay. After our first call, I’ll send a tailored proposal so scope, timeline, and pricing are all agreed in writing before anything begins. No hourly billing, no surprise add-ons.
02 Do you work with clients outside Kansas City?
Yes! Kansas City is where I am based, but I can work with clients all across the country. Everything is managed seamlessly through scheduled calls, virtual meetings and email communication.
03 What’s the typical project timeline?
Brand projects usually run two to six weeks, and websites run one to six. The biggest factor is how quickly you can review and respond to feedback. A responsive client can shave a full week off any timeline.
04 What if I’m not sure which package I need?
That’s exactly what the Package Finder above is for. Two questions and you’ll have a recommendation. If it still feels unclear, the first call is the right next step. I’ll never push you toward a bigger package than you need.
05 Do you offer payment plans?
Yes. Every project begins with a 50% deposit, with the remaining balance due upon delivery. For higher priced projects, payment plans of up to three installments are available. We can discuss what will work best for you during your discovery call.
06 What happens after launch?
After launch, you’ll get full ownership of all finalized files and assets, plus a walkthrough call so you can manage them confidently. Ongoing website and brand management plans are available too, if you’d like the support.
Let’s build something you’re proud of.
Grab a free 30-minute call. No pitch, no pressure. Just a real conversation about your business and where you’d like to take it.
Or reach me at mcgrannmarketinggroup@gmail.com